Halloween is over and you or your children undoubtedly have piles of candy left over from Wednesday. When you’re done raiding your stash for Reese’s Peanut Butter Cups, and all you have left is candy corn, you can either eat the terrible, waxy treats and expedite your trip to the dentist or, if you live in New York City, you can visit Reese’s brand new candy exchange converter and get rid of some of your unwanted candy.
A candy exchange converter sounds like a machine in Willy Wonka’s factory but is instead what looks like a vending machine located in Washington Square Park on 5th Avenue. The machine allows users to trade in a piece of unwanted candy and receive a single Reese’s Peanut Butter Cup. If you love peanut butter cups, you can see how this deal would be hard to pass.
Reese’s sees this too, as they only made the machine available from 4 to 9 PM. Clearly, this a brilliant marketing ploy by the candy giants. It came about after a survey conducted by Reese’s found that 90% of participants wish they could swap their Halloween candy for something better. The plan practically wrote itself and now Reese’s expects to give away up to 10,000 peanut butter cups through it’s candy exchange converter.
As for the unwanted candy, it is not yet clear what Reese’s plans to do with it. Though, I believe their biggest concern was likely not what they were going to do with your leftover candy, but how they were going to take it out of your trick or treat bag.In that sense, a candy exchange converter seems like the obvious solution.
If you’re in New York City, head over to Washington Square Park to check out the candy converter. If your Halloween candy wasn’t to your liking, you can always visit the Qcandystore.com for more delicious options and for more candy news, make sure to keep up with our blog!